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Webmaster Central Blog

People want to be able to find answers to their questions as fast as possible — studies show thatpeople really care about the speedof a page. Although speed has been used in ranking for some time, that signal was focused on desktop searches. Today we’re announcing that starting in July 2018,page speed will be a ranking factorfor mobile searches.

Zhiheng Wang
Staff Software Engineer at Google
Doantam Phan
Product Manager at Google
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organic keyword
121s
Competitor Page
121s
4s
Another Competitor Page
4s
23s
Your Page
23s
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your-website.com
organic search keyword
Top performance!
/your-about-page
another keyword
Moderate performance
/your-landing-page
one more keyword
Losing to 3 websites!
/your-product-page
search keyword
Losing to 1 website!
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